How Cool³ Began
My name is Jason Atkinson. As an entrepreneur, safety professional, family man, and competitive sports enthusiast, I've spent years relying on coolers and lunch boxes for work, family outings, and outdoor activities. Time and time again, I ran into the same frustrating problem: bulky ice packs took up valuable space, leaving less room for the things I actually wanted to keep cold.
The idea for Cool³ came to me during a golf tournament. My lunch box was packed with snacks, drinks, and one large ice pack that occupied most of the available space. That's when I asked myself, "Why can't the ice pack be the storage container?" That simple question inspired me to create a smarter solution that keeps food cold while making the most of every inch of cooler space.
A Smarter Way To Stay Cool
Cool³ was founded with a simple mission: to eliminate the mess and inefficiency of traditional cooler ice. Instead of sacrificing valuable cooler space to bulky ice packs or dealing with melting ice that leaves food wet, Cool³ combines cooling performance with built-in storage in one durable, reusable product.
Designed for outdoor enthusiasts, contractors, campers, boaters, athletes, sports families, and anyone on the go, Cool³ helps keep food and beverages cold, dry, and organized. By maximizing cooler space and reducing waste from disposable cooling methods, we're making every trip cleaner, more convenient, and more enjoyable.